Tuesday, February 10, 2009

YOU ARE BEAUTIFUL

I just wanted t0o remind people of this site that I posted a few years ago. Please have a look - and...... If you see a 'You are beautiful' sticker in the most unlikely place around Adelaide - I may have put it there. This site epitomises what youth work is to me: Here is thier statement.

"You Are Beautiful is a simple, powerful statement which is incorporated into the over absorption of mass media and lifestyles that are wrapped in consumer culture. The intention behind this project is to reach beyond ourselves as individuals to make a difference by creating moments of positive self realization. We're just attempting to make the world a little better. Intention is the most important aspect of the You Are Beautiful project in its idea of purity. Nothing is sacred. Everything that has a perceived value becomes commodified. We work extremely hard that this message is received as a simple act of kindness, and nothing more.Advertising elicits a response to buy, where this project elicits a response to do something. The attempt with You Are Beautiful is to create activism instead of consumerism. You Are Beautiful uses the medium of advertising and commercialization to spread a positive message. Projects like these make a difference in the world by catching us in the midst of daily life and creating moments of positive self realization. "

2 comments:

  1. Anonymous12:35 AM

    The "you are Beautiful Project" is a fantastic way to get the message across, a smile is infectious, so saying those words, words that we would only usally hear in a romantic setting, quickly becomes a mantra for that person. If you say it enough, you start to beleive it right? ..yer you do!
    "The opptimisum of the action, far out wheighs the pesimisum of the thought"
    peace M

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  2. Anonymous10:37 AM

    rock on!!

    ReplyDelete